Figure 1: Associate Prof. Deng Lu from the School of Economics Management, Beihang UniversitySince September 2010, Beihang University began to adopt the case teaching method, which was originated from MBA programs of top international business schools. From then on, the Chinese Business Case Research Center of Beihang University was set up to facilitate our case teaching practices.Case Te...
A couple of weeks ago, Professor Ning ZHOU introduced the characteristics of MBA program in Beihang University and presented the factsheet of MBA recruitment in 2015 when she had an interview with Sina.Started in 1998, Beihang MBA program aims at cultivating business leaders in China with global vision & social responsibility and scientific spirit & humanistic concern. It was one of the first...
Professor TaohuaOUYANGgaveakeynote speechof"TheCognition and Actionof Cases"duringthe seventh "Annual Conference on Management Case Studies" held in Wuxi Jiangnan UniversityonApril 23, 2016.Professor Ouyang shared her experiences and understanding on the writing of case study research, as well as the application and innovation of theories with the audiences.The keynote speech started with...
In 2012, Dean WANG Huiwen of School of Economics and Management (SEM) was interviewed by the Beihang University Gazette and presented her opinion on students' education:1 A new dimension in understanding and position of talent cultivation objectivesThe objective is to cultivate management talents with the scientific spirit, kind spirit, professional skill, and positive attitude. Knowl...
Prof. Haijun Huang in our school is a leading expert on transportation science. He wasawarded by Outstanding Contribution Prize of Fudan Management in 2012. Recently he accepted the interview by Phoenix TV, and talked about the following issues: Transportation science and himselfProf. Haijun Huang started his research on transportation research when he was a postgraduate in system engineeri...
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