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Name:FANG Hong
Tel No.:80339023  
Email: hongfan0097@sina.com
Title: Professor
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Hong Fang is Professor of International business strategy 、Foreign Direct Investment 、International Transfer of Technology、International Trade and Environment at the School of Economics and Management of Beihang University(BUAA) where he has been on the faculty since 2003. She is Director of International Business Research Center,School of Economics and Management of Beihang University. And also served on the Director of China Marketing Association,China Commercial Economy Association,China Institute of Environmental Economics,Commissioner of Academic Association and Commissioner in Economics and Management of the Examination Instruction Group of the National Higher Education Committee. She is an expert Consultant of Commerce Ministry.China Council For The Promotion of International Trade.

Prior to joining the Beihang University(BUAA) School of Economics and Management, Professor Fang served as researcher for Institute of Finance and Trade Economics, Chinese Academy of Social Science from Sep.2001 to Jun.2003. She was Director of Economics and Management Department of Yunnan Administration University in 1997. And also served on the Consultant in Beijing TongShiFeiTian Commercial Consultancy, the Consultant in Beijing YuanTongLiZhen Consultancy.

Professor Fang's research has been published in various journals, including the Journal of the Energy Policy (English) , Journal of Statistical Research (China), Journal of Graduate School of Chinese Academy of Social Sciences, Journal of Ecological Economy, Journal of Macroeconomic Research, Journal of Finance and Trade Economics, Journal of China Soft Science, China Technology Investment.

Professor Fang has Guide ed many master dissertations, some master thesis and one undergraduate honors thesis. She teaches International Marketing ,Business Ethics and Multi-Cultural Conflict, International Economics,research courses to students.

Current Research

Hong Fang's research interests include Foreign Direct Investment,International marketing,International business strategy ,International Trade and Environment,Technology and Innovation Management.She is currently working on several projects, which include Project of National Natural Science Foundation.Research on measure of environmental pollution,evolution mechanism and regulation in China's import and export trade. Project of China Association of Science and Technology.science and technology human resources and development of strategic industries.The development of new methodologies to perform conjoint analysis, including the DEA , investigation ,input-output model and by the expansion and improvement of the model,the study of regime changes with an application to multiple regression analysis.


International Trade and Environment

International Business Strategy

Technology and Innovation Management.

International Transfer of Technology

Foreign direct investment

International Marketing Research

Publication List


Hong Fang,International Marketing[M],Industrial Machinery Press,2008.

Hong Fang,International Economics[M], Industrial Machinery Press,2008.

Hong Fang,Outlook of Human Resource Development in Western Region[M], China Personnel Press,2007.

Hong Fang,Money and Banking[M],Posts & Telecom Press,2007.

Hong Fang,20 year of China ’s Post-Doctoral[M],Economic Management Publishing House,2006.

Hong Fang, Study on Modern City ’s Logistics[M], Beijing , Higher Education Press, 2006.

Hong Fang, International Enterprise Management[M], Beijing , Capital Economic and Trade University Press2006.

Hong Fang,Logistics Enterprise Management[M],Higher Education Press,2005.

Hong Fang,Public Administration[M],Labor and Social Security Publishing House of China’s social,2005.

(ii) Translation Books:

Hong Fang,Innovation and Manager(chapter10-12)[M],China Renmin University Press,2005.

Hong Fang,Women Wealth, Enterprise ,Management Publishing House,2004.

(iii) )Articles:

Fang Hong,Wu Jun-jie.Comparative study on effciency performance of listed coal mining companies in China and the US . Energy Policy, 12 August 2009.(SSCI、SCI、AHCI)。

Fang hong, Chen xiaoyu,Wang hongxia,.Competition and cooperation in the Chinese and Indian software industries. China Economist, 2008.6:69-78.

Fang Hong,Chenyong.An Empirical Study on Optimal Hedge Ratio and Hedging Performance on Crude Oil Futures, China Soft Science,2008(01).(CSSCI)

Fang Hong,Wang Hong-xia.Research on Technological Change of Chinese Manufacturing Industries,Statistical Research,2008(04). (CSSCI)

Fang Hong, Wang Hong-xia. A Comparative Study on the Performance of Coal Enterprises of Sino-US Based on the Institutional Environment.Journal of Graduate School of Chinese Academy of social Sciences.2008(03). (CSSCI)

Fang Hui,Fang Hong,Wang Hong-xia. On Environmental Regulation of Chinese Exports Companies Performance Analysis——Export Companies of Electronic Information as an Example,Ecological Economy.2008(04). (CSSCI)

Fang Hong,Shen Dong-liang.The Analysis of the Trade and Measures of China’s Iron Ore under the international Iron Ore Price Mechanism,Macroeconomics.2008(04). (CSSCI)

Wang Wei,Fang Hong. The Empirical Analysis of the Relationship between FDI and High-Tech Industrial Cluster in China.Journal of GuiZhou University (Social Sciences),2008(01). (CSSCI)

Fang Hong,Chen Xiao-yu. An Empirical Study on the Competitiveness and Complementarities of China and India s Software Industry.Finance & Trade Economics.2008(06). (CSSCI)

Fang Hong,Niu Xiao-yan.The Exploration of the Supervision Mode of Non-Operating state-owned Assets under Two Kind of system,State Assets Management,2005(01).(CSSCI)

Fang Hong,Niu Xiao-yan.The Exporation of the Supervision Mode of Non-Operating state-owned Assets, Macroeconomics,2005(02).(CSSCI)

Wang Ming-ce,Fang Hong. Optimization of foreign capital loan organizations for hydropower projects by use of fuzzy mathematics,Journal of Economics of Water Resource,2007(06).

Fang Hong,Wang Wei. Case analysis of property right arrangement and profits of gold mining enterprise,China Mine Engineering,2008(02).

Zhao Zhi-qiang,Fang Hong.The Test of the Time Lag Effect Based on Autoregressive Distributed Lag Model.China Collective Economy,2008(01).

Fang hong, Wang hongxia, On Environmental Regulation of Chinese Exports Companies Performance Analysis. IEEE /ICIEA 2008.(Industrial Electronics and Applications)

Fang hong, Wang hongxia,An Comparison Study of Coal Enterprise Performance on the Institutions Environment of China and the United States.The Ninth International Conference on Industrial Management,Sep.16-18,2008Osaka,Japers.

Fang Hong,Zhang Fan. Trade Transmission of Financial Crisis and the Transition of Trade Pattern in East Asia.Journal of Guizhou College of Finance and Economics,2009(03).

Fang Hong,Lin Min.Research on the Measurement System of Guangdong Province’s Exports Performance,China Collective Economy,2009(04).

Fang Hong,Zhang Fan.Transmission Mechanism of Financial Crisis and the Research on the Transition of China’s Export trade patterns.People’s Daily Restricted Reference Materials.2009,(19)-(20).

Fang Hong,Feng Zhe,Peng Bo.Empirical Studies on Technolofical Progress of Chinese Retail Listed Companies,China Retail Research,2009(1).

Fang Hong,Sun Hong.Research on China Overseas Investment Risks Based on Sovereign Wealth Funds, China Technology Investment,2009(7).

Fang Hong,Wu Jun-jie.Identification and Avoidance of China Petrleum and Overseas Investment Political Risk, China Technology Investment,2009(7).

International Consortium for Electronic Business.The Ninth International Conference on Electronic Business (ICEB 2009).

(iV) Chapters in Books:

Fang Hong,Niu Xiao-yan. The Postdoctoral System with Chinese characteristics [R], The Establishment and Perfection of Talent Services Market System [R], Building the Private Enterprise Talent Development Heights [R]. Chinese Talents Development Report No.1. China Social Sciences Publishing House, 2004.

Fang Hong,Liu Chun-ping. The Development Status, Problems and Solutions of Consulting Talents [R]. Chinese Talents Development Report No. 2. China Social Sciences Publishing House, 2005.

Fang Hong,Liu Chun-ping. The Development of Chinese Doctoral Talents: Present Situation, Problem and Countermeasures [R]. Chinese Talents Development Report No.3. China Social Sciences Publishing House, 2006.

Fang Hong,Wangwei. An Empirical Study on the Research and Development’s Influence on Talents [R]. Chinese Talents Development Report No.4. China Social Sciences Publishing House, 2007.

Fang Hong, Liu Chun-ping.Studies on the Training Model and Performance of Chinese Master[R]. Chinese Talents Development Report No.5. China Social Sciences Publishing House, 2008.

Fang Hong,Pengbo. Research on Competive and Nurturing Model of Outsourcing Human Resources in International service Under the Context of Globalization[R]. Chinese Talents Development Report No.6. China Social Sciences Publishing House, 2009.

Fang Hong,Research on Forecasting the Demand and Supply of Foreign Trade in “Going Globaln Strategy”.The Displacement and Its Rectification on Talent’s Supply and Demand in China’s University.Chinese Talents Development Report No.7. China Social Sciences Publishing House, 2010.

Lou Wei,Fang Hong. Talent Flow and the Reform of Household Registration System [R]. Chen-guang Pan.The Frontiers of Chinese Talents No.1 China Social Sciences Publishing House, 2006.

Fang Hong,Chen Xiao-yu.Studies on the Cost and Benefits of Nuturing University Student [R]. Chenguang Pan. The Frontiers of Chinese Talents No.2. China Social Sciences Publishing House, 2007.

Fang Hong,Wang Hong-xia.Studies on Optimal Allocation of China’s Higher Education Resources [R]. Chenguang Pan. The Frontiers of Chinese Talents No.3. China Social Sciences Publishing House, 2008.

Fang Hong,Yin Yu.Studies on the Mechanism and Path in Which the Financial Crisis Affect China ’s Economic Growth and Employment [R]. Chenguang Pan. The Frontiers of Chinese Talents No.4. China Social Sciences Publishing House, 2009.

Fang Hong.Research on the Innovation of the Circulation Theory[R]. Ze Song. Forefront of Innovation in China’s Circulation Report. Renmin University of China Press, 2005.

Fang Hong.Research on Postdoctoral System in China[R].Postdoctoral Science Foundation of China Academy of Social Sciences.China’s Economics under Globalization.Social Sciences Academic Press,2005.

Fang Hong.The impact and Countermeasures Domestic Distribution Services Faced during Post-Transition Period[R].China WTO Research Association.China’s WTO Report 2004-2005. Economic Daily Publishing House,2005.

Fang Hong.Research on the Scale Expand of Transnational Retail Enterprises in China . Lianghe Zhu.Theory and Practice of Circulation Industry[R].China Economic Press,2006.

Fang Hong.Research on the Supervision and Management of Non-Operating State-Owned Assets[R].State-Owned Asset Supervision and Administration Commission of the State Council Research Office.Exploration and Research:Study of Enterprise Reform Supervised and managed by the State-Owned Assets. China Economic Press,2006.

Fang Hong.Research on the Investment Base and Institutional Arrangements of Modern Ecological Urban Development Based on Green Logistics[R].China Urban Development Study.China Cities Yearbook 2007.China’s Urban Yearbook Press,2007.


Ph.D., Industrial Economics, Renmin University of China, 2001

M.S., Maketing, Yunnan University, 1989

B.S., Economy Management, Yunnan University, 1984